SUNING TO RELEASE NEW BUSINESS STRATEGY NEXT MONTH

AsiaInfo Services
05-30-2011
Suning to Release New Business Strategy Next Month

BEIJING, May 30, 2011 (SinoCast Daily Business Beat via COMTEX) -- Suning Appliance Co., Ltd. (SZSE: 002024), one of the top-ranking household appliances retailers in China, is scheduled to unveil its new business strategy next month to capitalize on the new opportunities in the wake of a speedup of the urbanization in the country.

Suning will try to diversify its business model in the next 10 years in a bid to come up with various demand arising from the urbanization, said Sun Weimin, deputy chairman for the Nanjing-based company, yesterday.

Suning, ready for a strategic deployment in the online shopping market, is stepping up its efforts to roll out an e-commerce business to profit from the government-backed integration of telecom network, Internet, and broadcast network.

The company, which has made Suning.cn an independent company, sets an aim to push sales revenue of the online sales unit up to CNY 8 billion this year from CNY 2 billion last year, according to Mr. Sun.

Source: www.cb.com.cn (May 30, 2011)

KEYWORD: BEIJING INDUSTRY KEYWORD: Computers & Electronics SUBJECT CODE: Electronics
Electronics/Appliance Stores
SinoCast China Business Daily news
business strategy
urbanization
business model
e-commerce
opportunities
integration

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